Eileen Gu is a freestyle skier representing China at ... Tiffany & Co, and Swiss watchmaker IWC Schaffhausen, per SCMP. Gu has also made appearances on the covers of magazines like L'Officiel ...

China's Eileen Gu extended a nearly three-year ski halfpipe win streak in her return to the Winter X Games after missing the ...

BEIJING--When Eileen Gu won Olympic gold in the Big Air, sales of her red Anta ski suit, complete with slipdrag reduction technology, surged 20-fold on Chinese e-commerce platform JD.com.

As freestyle skier Eileen Gu won her gold medal in the big air competition on Tuesday, praise for the San Franciscan quite literally overwhelmed the Chinese internet. Sina Weibo, the massive ...