A new online-exclusive Sanrio Build-a-Bear product sees lazy egg Gudetama draped in a cute hoodie that's sure to go down over ...

A festive and romantic new Kuromi collectible from Build-a-Bear lets fans dote on their significant other with a cute yet ...

On Friday, the Build-A-Bear x Hello Kitty and Friends Workshop officially ... and customized pink birth certificates for their new plush friends.

The Gudetama plush is at Build-a-Bear now, and people can buy it either alone or in a bundle with an outfit.