Say what? How localization, not globalization, is key to marketing success
Why is localization more important than ever before? And how can marketers use emerging tech to deliver on its promise?
How Locaria’s work to redefine marketing localization strategy became award-winning
Winning Gold at The Drum Awards for Agency Business in the Service or Business Innovation category is Locaria. Here's how, in ...
CHINT Shines on Forbes Global Brand Top 30
International Brands Top 30" results have been officially announced. CHINT has earned a spot on the prestigious ...
中国日报网1 年
List of 'global' Chinese brands ever growing
Wu Dan, CEO of Hero Games and the first investor and co-producer of China's first AAA game, Black Myth: Wukong, has seen the ...
Cambridge University Press6 个月
Localization Strategies for Global E-Business
Benmamoun, Mamoun Alhor, Hadi Ascencio, Christine and Sim, Woojong 2021. Social enterprises in electronic markets: web localization or standardization. Electronic Markets, Vol. 31, Issue. 1, p. 215.
Asia One3 天
OPPO Launches Find X8 Series Globally, Marking Steady Progress in Globalization
OPPO Find X8 and Find X8 Pro launched in global markets Overseas markets have become the growth engine for OPPO, contributing ...