While product packaging and design play a big role in how Overdrive comes across, its strategy is described as “content-first (product second)”, according to the brand. Some people may see its bold ...

Pharmapack Europe has announced the winners of its newly reformatted Pharmapack Awards, recognizing excellence in six key ...

In the Eco-Design category, the judges selected Huhtamaki for its groundbreaking fully ... These efforts reflect the industry's determination to address critical challenges and shape the future of ...

Quelch, John A., and Heather Beckham. "Metabical: Pricing, Packaging, and Demand Forecasting Recommendations for a New Weight Loss Drug (Brief Case)." Harvard Business School Teaching Note 104-184, ...