Check out Sue Mizera's blog on branding in B2B from what values to consider to planning and some top tips for CMO's struggling with brand.

The "Growth Opportunities in Global Customer Relationship Management, 2024" report has been added to ResearchAndMarkets.com's offering. To deliver excellent customer experience, organizations require ...

Understanding Customer Acquisition Cost (CAC) is essential for businesses aiming to grow sustainably. It helps companies ...

When approaching a customer who may be mistaken, sensitivity is critical — and the language we choose is vital.

The Company’s fourth quarter and 2024 financial outlook is based on a number of assumptions that are subject to change and many of which are outside the Company’s control. If actual results vary from ...

Colorado regulators are putting into play a law passed in 2023 in response to a 52% hike in Xcel's winter gas bills ...

When marketing has its hand in the strategic direction of a business and can serve as that great unifier, we’re ...

Operator Good morning, ladies and gentlemen, and welcome to Comcast's third quarter earnings conference call. [Operator ...

Aviator Definition & Meaning"Typically The Aviator 2004 Motion Picture WikipediaContentBc Game – Aviator Bonus As Much As $20, 000 Achievable ...

Advisers do not need to use the same definition of vulnerability as the FCA, according to the regulator's head of consumer ...

a leading provider of Unified Partner Management (UPM) solutions, today announced its recognition as a Leader in G2's Fall ...

What is alternative financing? This article will address various aspects of this approach and its favorable impact on business operations. Alternative financing, by its very definition, is financing ...