The need for such a stimulus arises in the conditioned aversive therapy of such behaviours as alcoholism and compulsions. Vomiting has been used frequently as an aversive stimulus 1,2 but suffers ...

What Pavlov's famous experiment taught us about learned behavior Even if you don't know a whole lot about psychology, you've probably heard of "Pavlov's dogs" or "Pavlov's bell." The phrases often ...