Whitening toothpastes can potentially make your teeth thinner because they often contain higher levels of abrasives compared ...

However, professional teeth whitening can cost a pretty penny and hours in the dental chair. If you want to DIY a brighter smile, we've discovered the best comprehensive teeth whitening kits ...

In India, toothpaste is a 100% penetrated category. As a market leader with more than 45% market share, it falls upon Colgate to grow the category and premiumization is an important lever in doing so.

To find the best toothpastes, I talked to dentists and used their guidance to round up options made with fluoride from brands like Crest, Colgate and Sensodyne. Many of the toothpastes we ...

Whitening toothpastes can potentially make your teeth thinner because they often contain higher levels of abrasives compared to regular toothpastes. Colgate says that all toothpastes are graded on ...

Consumer goods makers like Colgate look to develop new versions of household staples like toothpaste ... company's consumer research about tooth whitening trends in certain geographies, for ...

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A Colgate toothpaste TV advert which promised to "instantly" repair teeth has been banned for being "misleading". Six complaints about the advert for Colgate Sensitive Repair and Prevent ...