Caribbean Bottling Company (CBC), local distributors of Coca-Cola and Dasani products gave attendees at Jollification the ...
The holiday commercial was created using Real Magic AI, Coca-Cola's artificial intelligence platform powered by OpenAI. The platform, which functions similarly to image generator DALL-E ...
Coca-Cola responds to criticism over its AI-generated Christmas advertisement, standing by its innovative approach.
Coca-Cola remains at the heart of this journey, believing in the 'real magic' that exists in these moments, while embracing innovation through global collaborations like the Marvel mash-up.
Both commercials feature Coca-Cola trucks, decked out in holiday lights, brightening up the world around them. While human actors "light up" in excitement in the '95 commercial, AI-generated polar ...