Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

Coca-Cola's AI-generated Christmas ads were developed in collaboration with three AI studios: Secret Level, Silverside AI, and Wild Card. They utilized advanced generative AI tools, including ...

For decades, the Coca-Cola “Holidays Are Coming” ad has been, for many around the world, the nostalgic signal that Christmas has officially arrived (much like how the iconic “Chubhti Jalti ...

There are also significant impacts on electricity and water. AI energy demand across the globe will be greater than the ...

Under the ASA’s Grinch-like interpretation of the new HFSS ad rules, it’s not just ads for specific unhealthy products that ...

In a new spot directed by Henry Scholfield, classic artworks have been transformed through a combination of live action, animation and AI Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a ...

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The drinks brand has debuted a new design toolkit developed by JKR for festive campaign work, featuring a new typeface by Brody Associates “Coca-Cola and Christmas are synonymous,” says Kristie ...

You may have heard this story before, and it's true: The very first Coca-Cola products contained cocaine — but only around 9 milligrams per glass. The drug was touted at the time as a substitute ...

This year, for the first time, our Coca-Cola Christmas ad was created with generative AI, combining emerging technology with human creativity, which allowed us to produce the ad faster and at a ...

Coca-Cola's Christmas ad was created with generative AI, which led to a "faster" production at a "lower cost." Every week, our Whisper Index uncovers five overlooked stocks with big breakout ...