A Chinese man went viral online after he sent $550,000 or 4 million yuan to a streamer so she’d call him “brother.” The man eventually drained his family’s savings to support his favorite ...

Viya (pictured) has been described as China's "live-streaming queen" and has tens of millions of followers A top Chinese live-streamer has been handed a 1.34bn yuan ($210m; £160m) fine for tax ...

A 24-year-old Chinese mukbang streamer, died during a live broadcast, allegedly due to overeating. News reports say during ...

Viya (pictured) has been described as China's "live-streaming queen" and has tens of millions of followers A top Chinese live-streamer has been handed a 1.34bn yuan ($210m; £160m) fine for tax ...

Most Chinese live-streaming and social media companies stymie their talent from growing elsewhere. The aforementioned MOMO, for example, restricts streamers promoting themselves on other platforms.

Chinese video streaming group iQiyi incurred setbacks in subscriptions and advertising, but was able to improve its content sales, leading to a July to September quarter that was down in revenue ...

Last year, reports emerged about a Chinese fraud company that promised to boost live-streamers’ traffic and promote their businesses, but instead used hundreds of phones to fabricate viewer ...