This programme is designed for marketing and non-marketing professionals with a minimum of 5 years of experience, who are responsible for developing and leading the delivery of brand strategy. Combine ...

Your brand strategy is how, what, where, when and to whom you plan on communicating and delivering ... Defining your brand is like a journey of business self-discovery. It can be difficult ...

Harvard Business Review noted that a coherent brand can pump up revenue by 23% which makes the math simple. A solid rebrand equals solid gold. Rebranding should be as daring as it is deliberate. Like ...

Marketing as a small business can feel overwhelming, but the Chamber is partnering with Fractional CMO Lori Wiles to make it more manageable,” ...