If you’re looking to become an Amazon seller—as either a new business or a new sales channel for an existing business—here’s ...

Popular with both sellers and customers alike, it’s no wonder Amazon is a multibillion-dollar company. The site gives sellers an easy way to get their products in front of a global audience.

Further rampant competition on Amazon itself were forcing sellers to market down prices even further. “This resulted in our company being busy fools,” Watson says. “We were turning over a ...