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The Boston Consulting Group (BCG) MatrixTHE FOUR QUADRANTS OF THE BCG MATRIX Let us imagine the Relative Market Share on an x-axis and the Market Growth Rate on a y-axis. Visualise it. The high and low points on each axis create four ...
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The Boston Consulting Group matrixTHE FOUR QUADRANTS OF THE BCG MATRIX Let us imagine the Relative Market Share on an x-axis and the Market Growth Rate on a y-axis. Visualise it. The high and low points on each axis create four ...
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