Sponsored by Semrush, written by Nichola Stott , & edited by Nichola Stott B2B and B2C business models target two completely different audiences. The two types of businesses also differ in their ...

We slowly realised that many people don’t really understand the true essence of B2C or B2B. They think these are fundamental business model definitions while actually they are just channels to ...

In the debate about the crossover between B2B and B2C, Brave Bison’s Andy Platt ... If you’re still treating business buyers like buttoned-up suits or chasing consumers with blanket messaging ...

The ease, efficiency and personalisation of doing business via the B2C platform model is putting increasing pressure on B2B companies to digitally transform how they work, encouraging the adoption ...

“The B2B edtech business model is gaining traction and will continue to gain acceptance,” he says. However, Joshi asserts that B2C will continue to remain relevant for professionals, providing ...

Many companies have both B2B and B2C (business-to-consumer) elements, however many companies chose to specialise in B2B services or sales exclusively. A vast number of products and services sold are ...

On the surface, there are stark differences between business-to-business marketing and business-to-consumer marketing ... Every one of our prospective customers -- both B2B and B2C -- has not just a ...

Digital marketing remains a vital component of marketing strategy for B2C and B2B brands alike. But the approach can still be unfamiliar territory for some B2B marketers as they evaluate and ...

Fintech founders may discover a winning strategy by creating a business model that straddles both B2B and B2C realms. For instance, fintech startup Frich, a social finance app for Gen Z ...

Opinions expressed by Forbes Contributors are their own. Rhett is a DC based executive coach who covers entrepreneurship. As the global health crisis winds down, the world looks toward in-person ...