'In revitalising the brand, the goal is not only to generate added sales levels but to have them based upon enhanced equity, a move which involves improved recognition, enhanced perceived quality, ...
And perhaps no brand is more synonymous with potato chips than Lay’s. The brand's chips were enjoyed by more than 15 million Americans in 2020, according to one study. And it’s not just ...
There are 1,100 snack foods produced under the Frito-Lay name include Lay's potato chips, Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips. Frito-Lay North ...
(I’m still dreaming of the tzatziki chips.) Lay’s new flavor — Lay’s Kettle Cooked Cajun Spice Flavored Potato Chips — takes inspiration from an equally exciting location based right ...
PepsiCo is trying to win back customers turned off by “shrinkflation” with a special promotion that offers more potato chips in bags of Lay’s, Doritos, Tostitos and Ruffles. The company told ...
using a potato masher, mash the peas gently a little until they burst. Stir in the crème fraîche and season with salt and pepper. Drain both the chips and fish onto kitchen paper to remove any ...