Arby's tapped mobile coupon and discount service provider Cellfire Inc. to deliver values into customers' hands when they are on the go and more likely to eat out. "If you think about quick service ...

Fast food chain Arby's ran a mobile campaign to promote its new sandwich, the Roastburger. Alabama consumers were asked to text the word ROASTED to short code 74642 to get a coupon for a free ...

Arby’s tapped mobile coupon and discount service provider Cellfire Inc. to deliver values into customers’ hands when they are on the go and more likely to eat out. “If you think about quick ...