Experts had predicted the world could see the Apple Car by 2028, but then scrapped after an internal memo was circulated to around 2,000 company employees in February. Apple had never officially ...

But after a decade that was marked with uncertainty, reported infighting over its purpose and a rumored $1 billion spent annually on development, the Apple Car effort is said to be finally dead ...

Per the report, Apple's car project was repeatedly "scrapped and rebooted" as the company's leadership battled over its direction, which was an ever-shifting hodgepodge of building a self-driving ...

yes—the Apple Car. We've all heard the rumors of what once was, but never will be. The literal multi-billion-dollar project that was scrapped by Apple earlier this year for...well, reasons unknown.

Business Insider Steve Jobs reportedly went back and forth on the idea of an Apple television set.David Paul Morris/Getty Images Apple cofounder Steve Jobs reportedly made it clear before he died ...