This revolutionary initiative features 3D anamorphic technology, creating an immersive and visually stunning experience on a ...

This initiative features 3D anamorphic technology, creating an immersive and visually stunning experience on a hoarding at ...

From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

3D & Anamorphic creative flexing the channel’s creative muscles: While we’ve hopefully seen the peak of the fake-OOH and Virtual-OOH creative builds (which seem to only gain traction on ...

The method used for storing wide screen movies on DVDs to maximize the resolution on wide screen TVs as well as standard TVs that support anamorphic mode. Similar to the way an anamorphic lens ...

When projected, an anamorphic lens stretches the 35mm frame horizontally and fills a wide screen. This lens allowed the movie industry to make wide screen films with the same 35mm equipment.

Nexus operates the digital OOH (DOOH) screens in partnership with various players ... Joshi also added that the real estate company was planning to install five more 3D anamorphic screens at its malls ...

The billboard highlights Hafele’s focus on "Maximising the Value of Space. Together", showcasing the brand’s home solutions. The campaign promotes Hafele’s home and lifestyle products.