Streamlining the process for brands AI-powered tools are now hitting the market to solve major challenges in influencer marketing. Brands are using technologies like Traackr, Meltwater ...

An April report by The Influencer Marketing Factory found that 50% of participants followed at least one AI influencer, and 22% were at least somewhat familiar with the virtual creators.

And according to Ryan Detert, CEO of AI-based influencer marketing company Influential, the existence of tools that advanced is not a matter of “if” but “when.” “There's no future where ...

Influencer marketing is expected to reach $24 billion by the end of 2024. Smaller influencers, like micro and nano influencers, are becoming more popular due to their strong engagement rates.

Artificial intelligence has been a frequent topic of discussion in the influencer business in recent months. It sparks both excitement and fear, as creators and industry professionals reckon with ...

an AI travel influencer, to promote the country’s scenic landscapes and cultural treasures. Marketed as a cutting-edge innovation in tourism marketing, Emma promised to reshape how travelers ...

In a groundbreaking move that blurs the lines between artificial intelligence (AI) and entertainment, virtual influencer Alba ... future of content creation and marketing.

each designed to mirror the unique expertise and style of the influencer it represents. For example, after discussing market trends with Ansem's AI replica, a trader adjusted their strategy for ...

Sturm and Runway Influence have several key future goals: more global expansion, better integrated AI-driven analytics, 360-degree marketing strategies and mentorship for the next generation of ...