Most brand custodians have a playbook to guide their social-media strategies, but only Aflac relies on a "Duck dossier" to ensure its output takes flight across sites like Facebook and Twitter. The ...

Introduced in 2000, the Aflac Duck quickly became a beloved symbol of the brand, known for its loud quacking of the company’s ...

The CEO says addressing youth demand in Japan will be key to adapting to tough demographics and a higher-rate environment.

This year’s Aflac Holiday Duck holds extra special meaning for two employees whose spicey idea helped spark the 2024 theme. Dressed as a holiday baker complete with a festive plaid apron and baker’s ...

This year's Aflac Holiday Duck holds extra special meaning for two employees whose spicey idea helped spark the 2024 theme. Dressed as a holiday baker complete with a festive plaid apron and baker ...

This animatronic duck, which insurance giant Aflac distributes free to pediatric patients, aims to restore it. Among its many features: a companion IV set that allows kids to “treat” the duck ...

The "My Special Aflac Duck" is a robotic animal that scientific research has shown provides therapeutic benefits, joy and comfort to child cancer patients while they are receiving treatment.

Secondly, the brand is leveraging the growing popularity of messaging services ... which is increasingly on messaging platforms. "The Aflac Duck has been a favorite holiday gift for more than 15 years ...

The AFLAC spokesduck takes to the skies in the Thanksgiving Day parade as a 35-foot tall "balloonicle" - part self-powered hybrid-vehicle, part balloon. Laura Kane, chief communications officer ...

ROSEVILLE Calif., Nov. 21, 2024 /PRNewswire/ -- Children in Northern California now have a cuddly companion to bring them comfort through their cancer treatment journey. Aflac Incorporated, a ...